Touchwood looking to expand in N/E
    
Requests 20,000 acres from government
By Deepal V. Perera 
Touchwood Investments  PLC,   a company involved in the planting of trees for commercial harvesting purposes, announced its plans  of  expanding its business in the Eastern Province  of Sri Lanka  by 20, 000 acres
 “We have already requested  an extent of   land of 20,000 acres on a  long-term lease from the government.  We have foreign investors  looking for a minimum investment of over 1000 acres,”  said Director-General Manger,  Touchwood Investments Limited,  Channa Abeygunawardene.
 He said  during  its past ten  years of operation,  the  company has grown 600,000 trees  in 2,500 acres, to the value of Rs.3.1 billion.It had also extended  its operations in 11 other countries.
 According to  Mr. Abeygunawardene, despite the global economic downturn,  the  value of   biological assets   such as  trees  remained un changed. For this reason, investors are now eyeing biological investment opportunities.
“The Sakwithy money scam and the fall of Golden key ruined our reputation  with  Sri Lankan investors and  we experienced a reduction in  local investment.  In spite of that,  we saw strong growth in our  business  and not a single investor left us due to these factors. The main reason for such investor loyalty  is that  our risk management methods are far ahead of other  industry standards,”  Mr. Abeygunawardene said.
 According to Touchwood, the company  views  effective  risk management  as a tool  of good  business strategy,  and therefore  does not  limit  its scope  only to  compliance requirements.
“We started our company with three employees and  now have grown  to be a 900-employee company.  When  we started our business  in 1999,   there were many companies involved in this business in the  country. But we really mastered the knowhow of the industry. Today, we  have grown trees in 2,500 acres in Sri Lanka  and in 5,000 acres  globally.  We have   proved   that we are number one in this business in this part of the world.  We are  now being closely watched by  other international companies,  particularly from the  UK,” he said.
According to the company,  the revenue of the company in its operations for the last financial year increased by 22% to Rs.727 million, showing a 63% year on year growth. The  company ‘s asset base also increased by 20%  to Rs.3.1 billion during the year 
“When we started our business in 1999,  many companies attempted to compete with us. They not only failed, but even brought a bad  reputation to the industry.  We adopted a different strategy. We decided that for every tree  we sell,   we   will plant   three trees for use as a buffer stock.  So,  at any given time, we have a significant buffer stock available to us.   As you are aware,  the growth span of a tree stands at about 14 years.   There are many things  thatcould happen  in that  time. For that, we have adopted exceptional risk management methods,” he said.
Mr. Abeygunawardene said that company  constantly  strives  to update  and improve  controls  and procedures  in order to identifying, measuring , monitoring and  controlling of risks.  This also boosted with  annual independent  evaluation  carried out by  industry experts and academics including ISO  audits, existing  long term  collaboration s within universities  and other institutions.
  According to Touchwood  the financial risk on the price  of assets, the  carries out  valuation of its assets annually  in order to  minimizing the risk occurring  at the end of harvesting  cycle.
 Because of this reason investor know  the exact assets value  without  having to wait  till  harvest. A  very high  discount rate  of 12.5%  is accounted  in view of  providing  adequate  security  for future  financial risks.
 We have very  strong presence  in 11  countries and  out of that we see strong potential in Thailand  we see wide opportunities.    Our company have become success story in the 
As lives  in the North  and East of the  country  is fast heading in to recovery the  corporate sector is now  in the  
 
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